The platform is rolling out a fresh option that permits them to lessen the amount of AI-created content appearing in their timelines. This initiative comes as the platform disclosed that it currently hosts more than 1 thousand million content made with AI.
Trial and Implementation
This change is being tested over the coming weeks before a global release. This shift coincides with a rise in AI-generated material, spurred by new content generation software.
AI Proliferation Online
Studies have shown that almost one in 10 of the quickest rising content creators on a competing service exclusively feature AI-generated videos. A considerable share of this output is classified as “AI slop”, a term for substandard, factory-style content that is often absurd or bizarre.
Our research shows that a lot of users enjoy content created using AI tools, including AI artwork to educational videos, and we aim to give people the option to see more or less of that, based on their own preferences,” commented a spokesperson.
AI on the Platform
TikTok disclosed that there are presently over a billion videos on its service identified as artificially created. In total, in excess of 100 mn media items are uploaded to the service each day, making clips made by AI a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be in a position to decrease or raise the level of AI content they view by opening the content preference option in the platform and selecting “AI-generated content”. Further subjects that are already be controlled under the filter include current affairs, style, beauty, and movement.
Content Labeling and Policies
The platform’s guidelines oblige content makers to identify “realistic” AI-generated content, and it prohibits dangerous AI impersonations of public figures or crisis events. Any authentic-looking AI video that is without a tag can be deleted under its community policies.
Additionally, the app will from now on add an “AI-made” tag to content created with its own AI tools, or flagged by an industry-wide initiative for identifying content made by AI. This action is aimed to stop users from seeking to bypass the tagging system.
AI Literacy Programs
The company is furthermore establishing a $2m educational fund for professionals and groups to create educational content about using AI responsibly. This project will support non-profit groups dedicated to educating coding and technology.
Platform Protection
TikTok has justified its content review process, following discussion over proposals to cut jobs for a large number of safety staff in the United Kingdom. It is planning to reduce a significant number of roles in its user protection team in London, with trade unions and online safety experts voicing alarm that humans are being replaced by automated systems.
A company official clarified that human moderation would remain essential, but artificial intelligence can shield workers by eliminating the most harmful content ahead of it has to be seen by people. TikTok stated a 76% decrease in explicit and harmful content seen by content reviewers over the previous year due to intervention by its AI tools.
“We think that it’s essential to balance staff and AI to ensure user safety,” the official commented. “We’ll have staff as part of that process, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as swiftly, which is where a extensive automated help is really helping us work at speed.”
